Highlighting terroirs, translating know-how, capturing the energy of rum: this is the challenge we took up through a photo and video direction faithful to Planteray's DNA.
A solar, lively, colorful project, like a rum that never goes unnoticed.
Planteray
New name, same rum. Planteray signs a high-profile name change, the ideal opportunity to refresh its image and visual presence.
Check it out
2025
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